Marketing
I know some writers think that if they have a great book that their editor loves then it will surely makes it’s way to best seller status. Yeah, I use to think that too, a long time ago. There is one thing you have to remember, you may write because you love it, but for publishers, it’s a business. Writer’s should always be honing their craft but you also have to learn about the business end, and I don’t mean contracts and royalty checks. I mean marketing. As a writer you will need to know how to market your book. While I was at the Willamette Writer’s Conference, I attended a workshop called Red Hot Internet Basics with Penny Sansevieri. Now I do not consider myself a ‘basic’ internet user. I honestly thought I would sit there and hear the same old same old about have a website, have a blog, get on facebook, etc. While she did talk about these things, she talked about HOW to make them work for you. HOW to use them to market. It was an incredible workshop. Her website is http://www.amarketingexpert.com
It offers a free newsletter that has really helpful tips. I recommend subscribing to it. She also has a book out, Red Hot Internet Publicity. I haven’t read it yet, but it’s on my to get list.
She talks about using Google Alerts and being active on other sites to help get your name out there. Also she talked about using www.twitterfeed.com to feed your blog to your Twitter account. She provided some great info and I recommend signing up for the newsletter, which is also packed with marketing tips. Just go to her site and a box pops up to sign up for the newsletter. http://www.amarketingexpert.com